My Read for the Cure
My Read for the Cure is yet another extension to the Subco application. One of Subco's clients liked the postcard mailers and processing but wanted to add another avenue to sell thier products. Subco again turned to EFG to build an e-commerce site that tied the customer orders into the data processing system already in place. Through this site, customers are tracked against thier marketing information just as if they sent in thier mailer. This has allowed subco to provide yet another service to thier clients.